AI Not Exactly a Selling Point for Consumers
Promoting a product’s AI features might appeal to marketers, but it has the opposite effect for many consumers. A recent study shows that labeling products as “Artificial Intelligence” makes people …
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Promoting a product’s AI features might appeal to marketers, but it has the opposite effect for many consumers. A recent study shows that labeling products as “Artificial Intelligence” makes people …
Inconsistent brand experiences in e-commerce are common, often due to a disconnect between marketing efforts and contact center interactions. AI and CRM strategies can help bridge this gap, improving CX …
The key to successful website design, particularly for e-commerce and brand-focused businesses, hinges on maximizing user experience. In UX design, digital diversity involves creating services and experiences that address the …
Jonathan Moran from SAS discusses how AI is advancing CRM beyond contact centers and marketing and what’s needed to ensure its responsible use. The post For CRM, AI Advances More …
Developed by CallRail Labs, Convert Assist integrates three successful features — action plans, call coaching, and smart follow-up — into one comprehensive solution. The post CallRail Expands AI To Supercharge …
The latest research on consumer behavior shows that one of computing’s most basic functions for users — the search window — paired with generative AI, is becoming a new tool …
Chatbots and virtual assistants with advanced natural language processing (NLP) are transforming customer care and how businesses engage with their customers. The post Next-Gen Super Bots Built To Enhance Customer …
If a company wants to send customers to a competitor, serving up a negative online experience is a good way to do it, according to a new study. The post …
The retail industry is undergoing a significant transformation driven by the increasing adoption of artificial intelligence. A recent study found that 34% of retailers believe 2024 will be a turning …
Despite the growing emphasis on using AI in the workplace, a U.K.- and U.S.-based Workbooks survey reveals that human support remains the preferred choice for businesses implementing CRM solutions. The …
SAS Head of Martech Solutions Marketing Jonathan Moran shares his insight and lengthy experience integrating various forms of AI to improve CRM efficiency. The post The Broad Scope of AI …